Client:
AppFolio / Customer Stories
AppFolio / Customer Stories
Client
AppFolio / Customer Stories
Scope of Work
Customer Stories / Video Direction / Sound Direction / Illustration Direction
Collaborating with AppFolio's Investment Manager Marketing Team to develop a collection of customer stories was truly gratifying. In this video series, we captured the reasons behind our customers' affinity for AppFolio and how Investment Manager has played a pivotal role in advancing their businesses.
Our approach involved visiting our customers' offices, ensuring they were in a comfortable and relaxed setting. This photojournalistic style facilitated by our video partner, DemoDuck, aided in producing the videos efficiently while managing costs effectively, and setting clear expectations with our stakeholders. These videos have emerged as highly valuable assets for the Sales team in their conversations with prospects.
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